Meet our founder, Osato Edobor-Osula; a mother, teacher, and natural hairstylist. The idea for SIMPLY MOSÉ was born out of frustration with the haircare industry not addressing the challenges of afro-textured hair types. Osato has styled natural hair for over fifteen years, and after hearing the same complaint from her clients she decided to start her own haircare line. Our products address the issues of dryness, frizziness, tangles, shrinkage and preventing heat damage. The goal of our products are to stop breakage, reduce overall styling time and help our clients retain length. SIMPLY MOSÉ is heavily invested in product development and ensuring the efficacy and reliability of all our products and claims. We take pride in working with our team of top-rated chemists and haircare experts to develop a product line that addresses the needs of afro-textured hair types.